Sponsorship and Exhibition Opportunities

Sponsorship & exhibition opportunities

Now in its fourth year, the International Adventure Conference brings together a delegation of influential academic researchers and leading industry practitioners from across the world, to learn about and debate burning issues in adventure tourism and outdoor recreation, from marketing and entrepreneurship to philosophical issues.

The last conference held in Sogndal, Norway, attracted delegates from across 26 countries.

For the 2015 conference, the Adventure Tourism Research Association (ATRA) is delighted to be in partnership with the Sheffield Business School at Sheffield Hallam University to host the event in Sheffield, UK.

This year's event will examine the Edge of Adventure; the flight from the urban industrial, where we have the 24/7 connectivity of mobile communications, to the nearby adventure playgrounds located in natural landscapes.

The programme will comprise presentations on a range of different adventure themes. There will also be workshops run by VisitEngland, the Institute for Outdoor Learning, the British Standards Institute, the Royal Geographical Society and the Peak District National Park Authority amongst others.

Download Sponshorship Brochure »

Keynote speakers announced so far include:

  • Dr Scott Cohen University of Surrey?
  • Andrew Denton Outdoor Industries Association?
  • Alistair Humphreys Adventurer and Author
  • Maxine Gregory Sheffield Hallam University
  • Brendan Moffett Marketing Sheffield

The International Adventure Conference offers a fantastic platform for adventure tourism and recreation businesses to showcase their products and services in front of an international delegation. We are delighted that Mountain Equipment have already committed to the event as the 2015 Headline Sponsor.



2015 Headline Sponsor



Premier Partner Package (£5000)

  • Full page colour advert in the Conference event programme
  • Logo presence across website, conference marketing materials and delegate bag
  • Exhibition stand (3m x 2m space)
  • Marketing insert in delegate packs (promotional gift also optional)
  • Space for pop up banners within venue
  • 3 complementary delegate passes
  • 3 further delegate passes available at half price - Catering sponsorship options available
  • Main programme slot sponsorship available

Partner Package 2 (£3000)

  • 1/2 page colour advert in the Conference event programme
  • Logo presence across website and conference marketing materials
  • Exhibition stand (3m x 2m space)
  • Marketing insert in delegate packs (promotional gift also optional)
  • 2 complimentary delegate passes
  • 3 further delegate passes available at half price

Partner Package 3 (£1000)

  • 1/4 page colour advert in the Conference event programme
  • Logo presence across website and conference marketing materials
  • Exhibition stand (3m x 2m space)
  • Marketing insert in delegate packs
  • 1 complimentary delegate passes
  • 3 further delegate passes available at half price

Exhibitor Only (£500)

  • Exhibition stand (3m x 2m space)
  • Logo presence across website and in conference event programme
  • 1 complimentary delegate pass
  • 2 further delegate passes available at half price

If you would like further information please contact:

Mark Greene
0114 225 6131 m.greene@shu.ac.uk

We do hope that you are able to join us and we look forward to welcoming you to Sheffield.

Key Dates

  • February 2015
    Abstract submission opens
  • April 2015
    Registration opens
  • Friday 3 July 2015
    Early bird rate closes
  • Monday 10 August
    Booking closes for activities
  • Tuesday 1st September 2015
    Registration closes

In association with


Trek and Mountain
Jagged Globe
Jagged Globe
Sheffield, the Outdoor City
Nikwax
Welcome to Yorkshire